DUSK DAWN FLOOR LAMP BRANCH CREATIVE

Dusk Dawn draws its name from a magical arc of time: the arrival and departure of soft light. It is the time when the sun dips below the horizon to leave an afterglow that signals the arrival of the night, and that carries us to the brief embrace of dawn light in the morning. Playing on the intersection of its two defining shapes: a soft shade and geometric, conic base, Dusk Dawn transforms from what appears to be a solid brass volume to reveal an inner conic ‘spire’ of light when illuminated.

Dimensions: 35 x 80 H cm

Material: brass and metallic glass

BRANCH CREATIVE

Josh and Nick both have deep family ties when it comes to design. Both growing up in California in the Bay Area, Josh and Nick are children of designers and hippies, who instilled in them the importance of design, craftsmanship and service at an early age. Above all, they have been taught the importance of loving what you do, taking care of the people you work with, and being proud of what you do. Branch is the filial love of children of love. Branch designs, develops and manufactures a wide range of products for a broad spectrum of companies, from furniture to homeware, in their foundry in South San Francisco, as well as cutting-edge technology products for some of the most innovative companies in the world . Some of their current clients and partners include Google, Council, Plume, L’Oreal, Nextbit, Kuri Robot, Thync, and Athos.

THE COMPANY

Ghidini Bosco of Villa Carcina, in the province of Brescia, belongs to Italys manufacturing excellence, thanks to their unparalleled manufacturing skills. A specialist in die casting brass, aluminum and zamak, the company excels in combining advanced technologies and rapid prototyping with traditional craft skills. Their catalog includes thousands of products, ranging from lighting fixtures to furnishing items, decorative items and handles.For over 50 yearsthe company has established close ties with international architects and designers to develop custom products and create classical and contemporary art items.Pieces, those ofGHIDINI1961, destined to become iconic, to erase the boundary between art and design and to establish with the public a communion of intentions and views such as to translate into a loyal and lasting relationship, just like artistic artefacts. A demonstration of how the reliability and quality of a brand can become a guarantee of investment capable of acquiring value over time.

THE CRAFT

The entire production cycle takes place in-house and is characterized by meticulous attention to detail: from the idea to the end product, passing through the various processing stages from pressure die casting to lost wax and gravity casting, from machining to drilling, from satin-finishing to sand-blasting and polishing. These are the solid foundations ofGHIDINI1961.
With over 50 years of history behind it, and entrepreneurial wisdom that has been handed down from father to son,GHIDINI1961presents furnishings, lamps and home accessoriesthat are true testimonies of great Italian craftsmanship combined with state of the art production technologies, care for materials, aesthetics and attention to detail.With this foundation, our products are notjust meant to decorate a refined environment, but they represent something valuable, tobe cared of, that can be passed over through generations thanks to its intrinsic and long-lasting value blended with iconic and timeless design.THE DESIGNERS

As Art Director, Stefano Giovannonihas put together a diversified creative team able to enhance the properties of brass. This valued material which features golden tones and reflectionshas developed a remarkable collection of items, furniture and accessories for daily use. All these products are characterizedby innovative design and high-quality manufacturing, creating an exclusive mood coherent with the nature and the best tradition of brass.The collection has been designed by renowned international firms such as Aldo Cibic,Alessandro Mendini,Andrea Branzi, Branch Creative, Fernando and Humberto Campana, No DuchaufourLawrance, Setsu & Shinobu Ito,Richard Hutten, Elisa Giovannoni,Stefano Giovannoni, Paolo Rizzatto, Tomek Rygalik,Studio Joband Nika Zupanc. The collection ranges from large furniture statements to tiny golden accents that decorate and give warmth to stylish residential environments.

THE PRODUCTS

WithGHIDINI1961brass makes its debut in contemporary design, with ennobled rigor. The collection comprises works of art, where brass acquires an almost sculptural power, upholstered furniture, dining tables, cabinets and finely chiseled home accessories, bearing witness to Ghidinis obsession for details. The series includes almost all articles for use at home, which are interpreted in an unusual joyful way: from surreal champagne coolersin the shape of a large thimble, conceived byStudio Joband one with large circular handles byRichard Hutten, who also designed a coat hanger in the shape of a stem on which there are wide-open winged butterflies and a set of polygonal baskets; toStefano Giovannonis Frame collection, where geometric shapes are softened by the velvety surface of brass to create a sleek collection of sofas, armchairs, dining tables and bookshelves.Allusions to nature continue withNika Zupancs platters in the shape of palmleaves, characterized by an outstanding surface finish. In its rich variety, the collection is a compendium of the most significant contemporary creative expressions, interpreted and enhanced by Ghidinis skillful expertise and ability to interpret brass in all its possible forms.